Top Notch Sales Performance Many times our client’s most pressing pain is sales. It’s difficult finding top-notch salespeople that you can afford and trust to perform. Hi-Impact offers contracted sales services—both face-to-face and over the phone. We provide our clients with highly skilled sales professionals to help build relationships, qualify leads, and close business.
To ensure that we can report on our results at any time, our sales people manage their contacts and record all customer dialogue in our Hi-Impact marketing database (or your in-house database if you have one). The Hi-Impact sales team has experience selling across various industries to both large and small companies.
Our sales staff loves working with people; they have a knack for cold-calling. Being the outgoing, well-connected people that they are, they are also fantastic networkers, bringing the right contacts to your door. Our sales team can be your hired gun and can help boost your company’s sales beyond your expectations.
Lead Nurturing
Question: What’s the difference between a response and a qualified lead? Answer: Lead Nurturing
Hi-Impact offers lead nurturing services in which our skilled telesales representatives will open a dialogue with a campaign responder (i.e. prospect) and begin a one-to-one relationship. Our nurturers call each responder to answer their questions, understand their situation and needs, and begin the qualification process. Sometimes all that is needed is one call and the response is a qualified lead, providing it meets the pre-determined qualification criteria. Other times, it requires multiple calls and e-mails by the lead nurturer to assess and track the responder as he moves through the A-I-D-A cycle.
The A-I-D-A Cycle A-I-D-A (Awareness, Interest, Desire, Action) is an important process to understand when developing each and every campaign. To know how a prospect moves from awareness of an issue to actually doing something about the issue is key so that the campaign can be designed with the right tactics delivered through the right mediums.
To understand more about how marketing tactics can be applied throughout the A-I-D-A cyclel, click here.
Sponsorship for Non-Profits
Hi-Impact’s sales team has significant experience in the non-profit fundraising arena. Our non-profit clients use our sales force to attain sponsorships—both for events and annual-based corporate partnerships. Our most recent fundraising work has been at the local level with national non-profits for women’s issues, children’s leadership, and human service charities.
Hi-Impact will design a sponsorship campaign with your target audience in mind. Social responsibility isn’t just a buzzword anymore; it’s becoming a culture many companies are adopting to reflect the values of their customers. This movement is gaining momentum across corporations of all sizes and industries. Hi-Impact’s non-profit clients embrace this marketing trend by designing multi-level benefit programs for sponsors that highlight the very best of a cause-related marketing effort.
Long-term brand enhancement
Improved employee morale
Increased sales
Extended customer reach
Visibility
Let Hi-Impact capture those cause-related marketing dollars for your charity.
Sales Training
Once your sales are moving in the right direction, Hi-Impact can help train your existing sales force or help you build a new one. When the time is right, we can provide skills transfer and salesforce training to your employees so that they can continue building your revenue base.
We understand that Hi-Impact may not manage your marketing and/or sales efforts for you forever. That’s why we provide training to your sales staff so that they can learn to be effective when calling on clients and integral to your marketing process.
